Digital Ad Materials

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General Preparation

• Ads must be at final size per dimensions listed below. Please include a rule of at least .5 around all fractional ads.
• Photographic artwork must be 300 dpi at the final size being used in the ad and saved as either a .tif or .eps file.
• All colors and images used must be cmyk.
• Only postscript fonts are acceptable.
• We encourage that all files be pre-flighted prior to submission using programs such as FlightCheck, PreFlight Pro, or PitStop Professional.
• Maintenance Technology and Lubrication Management & Technology cannot be responsible for accurate reproduction of your ad if a proof is not submitted. (Fax, press proof, laser printout, or pdf  are acceptable proofing options).

Acceptable File Formats/Software
Our file preference is Adobe Acrobat PDF with fonts embedded. (See creating PDF files below).

We can also accept InDesign, Quark XPress, Illustrator and Photoshop eps files (not Microsoft Word files*) provided that you include all “nested� artwork and fonts (postscript printer & screen fonts and Open Type fonts only). Using the software’s built-in collection feature will help insure all necessary files are included.

*Ads produced in Microsoft Word are not suitable for professional printing.

Ad Submission (We prefer that ads be submitted electronically)
E-Mail: Ads under 10MG can be sent to rbuttstadt@atpnetwork.com. Native files must be compressed in a folder with all necessary artwork and fonts.

FTP: If using your browser: ftp://ftp.atpnetwork.com    If using a FTP program: ftp.atpnetwork.com
Username: atpnetwork
Password: atpnetwork

Drag and drop your ad file into the window. Note: you cannot transfer folders that contain multiple files unless the folder is compressed.  After uploading files send an email to rbuttstadt@atpnetwork.com with the file and company name to alert us of your ad submission.

Mail: We accept CD-R, or DVD-R. Please include a laser printer proof of the final file contained on the disk. Include your name, phone number, and email address in case questions arise. Send to:

Applied Technology Publications
c/o Randy Buttstadt, Production Manager
1300 S. Grove Ave., Suite 105,
Barrington, IL 60010.

Creating Adobe Acrobat PDF Files
When creating PDF format files for publication, all raster-based graphics (i.e. photos, scans, etc.) must be at least 300 dpi at reproduction size. Please check that the settings for PDF export or Adobe Acrobat Distiller are set so as not to downsample to less than 300 dpi at reproduction size. Also make sure that all fonts are set to be embedded. Using the default “Press Quality� settings or the standard PDF/X-1A should produce the desired results.

Some of the graphics programs that support PDF format export are: Adobe InDesign, Adobe Illustrator, Adobe Photoshop, Quark 5.0 or later, Adobe/MacroMedia FreeHand, Adobe PageMaker 7.

Ad Sizes  (Trim Size: 7 7/8 x 10 ¾)